We are leading the development of a new generation of business process outsourcing (BPO), delivering our clients tangible business outcomes that help them grow profitably and drive high performance.

Our Marketing BPO Services offering is a leader in this next generation of BPO. Unlike traditional marketing techniques and agencies, we can deliver results in the face of several, key emerging challenges—including understanding how to:

Build trust with a customer base that is increasingly well-informed and savvier about its purchasing decisions.

Deliver new ways to reduce costs and drive revenue growth, particularly as digital channels proliferate. These channels, including social media, require new approaches, tools and skills.

Transform the marketing function to create end-to-end processes that are both flexible and have global reach—given ongoing budget restrictions.

Gain insight into customer behavior to better prioritize marketing spend and enhance return on investment.

We have the ability to help chief marketing officers find new ways to achieve their most urgent goals of:

Driving profitable growth.
Increasing revenues organically.
Enhancing operational efficiencies.

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We execute program management activities to drive high performance through marketing operations, including Web, e-mail, mobile, social, reporting/analytics, search, data and transaction, and innovation.

We deliver the direct marketing capabilities for outbound communications to customers and prospects across digital channels such as e-mail and Internet.

We manage content and undertake its digital production and development, ensuring it shows up on the right Web page or mobile app site at the right time.

 We determine marketing return on investment (ROI), create marketing segmentation and determine customers’ propensity to respond to marketing tactics and manage data.